ART DIRECTION / E-COMMERCE

·

2025

Objects, given room to breathe.

Stillform makes modern objects for everyday living. The goal was to create a visual world as considered as the products, then carry that feeling all the way through to checkout.

Small grey ceramic vase on a pale surface
Client

Stillform Objects

Role

Art Direction, Creative Direction, E-commerce Design

Services

Campaign Imagery · Visual Language · Online Store Design

Year

2025

The Challenge

The label’s products were beautifully made, but its online presence felt like any other store. It needed a stronger point of view without making the buying journey harder.

The Challenge

The label’s products were beautifully made, but its online presence felt like any other store. It needed a stronger point of view without making the buying journey harder.

The Approach

We developed an image language built on soft light, long shadows and quiet compositions. The store pairs those images with simple product pages, so inspiration and information each have their own moment.

The Approach

We developed an image language built on soft light, long shadows and quiet compositions. The store pairs those images with simple product pages, so inspiration and information each have their own moment.

The Outcome

A distinctive visual identity and a straightforward store that lets the objects lead, with a flexible art direction system for future collections.

The Outcome

A distinctive visual identity and a straightforward store that lets the objects lead, with a flexible art direction system for future collections.

Two white ceramic vases with red berries

01 — Campaign imagery and still life

Ceramic vases and citrus on draped linen

02 — A language of light and shadow

Wooden wall shelf in low sunlight

03 — Product storytelling

Three wooden-handled tools held in a frame

04 — Collection detail pages

Have a project like this? Let’s talk.

Have a project like this? Let’s talk.

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